№1, 2024

THE USE OF GENERATIVE ARTIFICIAL INTELLIGENCE FOR CUSTOMER SERVICES

Mohammad Ali AL Qudah, Leyla Muradkhanli

This study explores the use of artificial intelligence (AI) in e-government applications, focusing on the various phases of e-government expansion and advancement. The frameworks include providing information, enabling interaction, and facilitating transactions. The main source of improvement is the integration of AI into government services, enabling computer systems to learn, reason, and make human-like decisions. The use of generator AI is expected to result in more intelligent, precise, and efficient approaches, but it is essential for organizations to formulate plans that align with advancements and consequences of intelligent technology. The goal is to achieve development goals that enable the government to adopt smart generators in its applications (pp.10-17).

Keywords: E-government, Artificial Intelligence, Generative AI, Decision-making
DOI : http://doi.org/10.25045/jpit.v15.i1.02
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